Thinking about getting a Bachelor of Business Administration (BBA) in Banking and Finance? It’s a really smart choice if you’re interested in the business and finance world.  The BBA in Banking and Finance jobs is also highly valued in the finance departments of different companies, offering roles that involve managing financial activities, budgeting, and financial […]

Consumer Buying Behavior: Definition and Significance Have you ever thought about why we pick some fashion items instead of others? It’s not just what we buy, but why. Understanding this behavior matters a lot for fashion businesses, especially students taking fashion design courses. It directly changes their strategies and what products they offer.  The global

In recent years, the shift towards remote work has significantly transformed organisational culture. The transformation brought about by remote work extends beyond just a different work setting; it fundamentally reshapes how work is interwoven with our daily routines.  Fascinatingly, research has uncovered significant increases in productivity linked to remote work. Some reports indicate a productivity

In the digital era, the way we view and interact with advertisements has transformed drastically. An eye-opening fact is that in 2023, digital ads have constituted more than 66% of global advertising expenditure.  This trend highlights the evolving nature of the advertising media definition, where digital platforms are becoming increasingly dominant. As we see this

Have you ever wondered about the growing trend of travelling responsibly? Within the travel and tourism industry, there’s a unique segment gaining momentum: ecotourism.  At present, sustainable tourism, a segment of the broader travel industry, accounts for approximately 2 to 5 percent of the market. This developing movement goes beyond mere travel; it aims to

It’s fascinating that over 10,000 unique cryptocurrencies exist now! This figure highlights the growing popularity of these digital forms of money.   Cryptocurrencies and blockchain technology are revolutionising how we think about finance. This digital financial revolution is opening doors to new possibilities and reshaping our understanding of money in the modern world. Understanding Cryptocurrency Cryptocurrencies

In today’s world, where information is power, the field of journalism and mass communication holds a place of critical importance. The BA Journalism & Mass Communication stands as a gateway to this vibrant and ever-evolving world.  This degree is not just about news reporting; it’s a comprehensive course that includes various aspects of media and

Overview – MBA (Masters in Business Administration) In recent years, the value of an MBA degree has become increasingly evident. For instance, in 2023, employability among Indian business administration graduates saw a remarkable rise to about 60 percent, up from 47 percent in 2021. This trend highlights the growing importance of such qualifications in the

The Bachelor of Commerce (B Com) is highly sought after in India as an undergraduate degree. With a diverse selection of specializations, B Com graduates have a variety of paths to follow, ranging from traditional routes like accounting, chartered accounting, company secretary, and bank-PO exams, to more unconventional careers in the fields of digital marketing,

BBA(Bachelor in Business Administration) is one of the popular degrees for students in the commerce stream. Many students opt for BBA in General due to its vast career options.However, many take specializations like BBA in travel and tourism management. Students opt for professions as they can work in their creative fields after gaining expertise. Tourism